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Case study

The Beer Cafe

Zero bad nights.

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A self-initiated concept: reimagine The Beer Cafe. India's largest beer chain, 50+ outlets since 2012, as a site with as much personality as a night out. The goal was to show range: playful, interactive, brand-loud, but still clean.

The hook is the Pour Advisor, a three-question quiz (vibe → taste → budget) that recommends your perfect brew, built in vanilla JS with Tailwind. Around it: a Brew Wall showcase, a bar-bites section, a brand-story timeline (2012→2025), the Brew Miles loyalty program, and a city-based outlet finder.

Scope
Type
Self-initiated concept build
Signature feature
"Pour Advisor" beer-recommendation quiz
Aesthetic
Bold, playful, high-energy
Stack
Tailwind CSS, vanilla JS
The full site
The Beer Cafe, full site
The Beer Cafe, screen 1
The Beer Cafe, screen 2
The Beer Cafe, screen 3
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